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Watershed Watch Salmon Society was formed in 1998 by salmon advocates who had been active as analysts, writers, editors and ecologists for more than a decade. Watershed Watch believes that real changes in attitude and behaviour are based on understanding, and that significant understanding requires a broad and deep appreciation of a wide range of habitat, harvest, and management issues. Through scientific expertise, strategic alliances, outreach programs, and innovative projects, Watershed Watch is at the forefront in sounding the alarm on threats to salmon, and in prompting action to help them.