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Since 1988, Robin Hood has targeted poverty in New York City. By applying sound investment principles to philanthropy, we've helped the best programs save lives and change fates. Our approach is simple and it works: give every cent of every donation directly to programs helping poor New Yorkers; identify and go after poverty at its roots; protect and leverage Robin Hood's investments by helping programs become more effective; evaluate programs, measure results, and refuse to settle for less than the best.